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Agb and Ase: Australia, adapting to the new normal

24 August 2020 - 11:43

Written by Editorial Board
Agb and Ase: Australia, adapting to the new normal

Asia Gaming Brief teamed up with the Australasian Gaming Expo and Forecast Australia to conduct a Australasia-wide survey, asking about how venues have handled the ever-evolving crisis.

The Covid-19 pandemic forced a rapid and unexpected closure of casinos and gaming venues across Australia and the Asia Pacific, changing the operating environment with unprecedented speed and leaving managers scrambling to adapt to the new realities.   This month, Asia Gaming Brief, the organizers of the Asean Gaming Summit, teamed up with the Australasian Gaming Expo (Age), and Forecast Australia to conduct a Australasia-wide survey, asking about how venues have handled the ever-evolving crisis.   More than 500 gaming venues across Australia and New Zealand were surveyed, and the results have opened up some very interesting lines of discussion.   Among the results, the majority of venues across the countries still expect it to be a year before a full recovery can be achieved. However, lessons are being learned as to how to adjust business strategies to mitigate the impact. Among the clear standouts is a greater focus on the communication and loyalty of both customers and staff. The survey shares valuable insights that translate into actionable business intelligence for any operator tasked with managing a business both safely and profitably. For those interested to see how Australasian Gaming operators have been impacted by coronavirus lockdowns, and the strategies they have used to mitigate its effects, results of the survey can be accessed via the www.asiagamingdata.com website in three different formats.

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