Key New Team Member for Bally Wulff

Greater penetrative power and expansion into interna-tional markets to ensure a secure future.

BALLY WULFF is gradually expanding its mar-ket strength in the international arena and in doing so, relies on choosing the right employees. With immediate effect, Luigi Limido will be responsible for business development within markets outside Germany. The long-established company BALLY WULFF has long placed great emphasis on smart collaboration and strategic business re-lationships for its expansion into foreign markets. “This way, we are able to ensure products that are specifically tailored to each target group,” explains export manager Willem Korteweg. In recent years, for example, the company has been able to im-prove its established presence in the Italian and Spanish markets through collaboration with market leaders such as Favola and Elettronolo in Italy and the Spanish industry giant Unidesa. In ad-dition to developing these collaborations, the Berlin company is also seeking to increase awareness of attractive opportunities and possibilities and has therefore recruited Luigi Limido to step up penetrative power within the export business. Luigi Limido is a born strategist with experience in marketing, sales and management consultancy. “My role at BALLY WULFF will be to work together with our partners in Spain and Italy to ensure the growth of the BALLY WULFF brand there. I will also be focus-ing on identifying new markets as well, however,” explains Limido. “I am here to strengthen the BALLY WULFF brand within the international arena, enter new markets and thus secure our economic future.” With over 20 years’ professional experience gained in a wide vari-ety of business sectors, Luigi Limido brings the perfect mix of en-ergy, intuition and the desire to succeed required for this position at BALLY WULFF. “It’s full steam ahead for expansion,” concludes Willem Korteweg. “BALLY WULLF has big plans!”