German global gaming solutions at the Global Gaming Expo
Merkur Gaming had a major presence at the Global Gaming Expo (G2E) that took place at the Las Vegas Convention Center in Las Vegas, USA, between 2nd and 4th October. The continued international interest for gaming solutions from Merkur Gaming has rightly seen Merkur Gaming firmly increase its investment in global gaming exhibitions. Thus, the stand size at the G2E was over 600m².
Written by Anna Maria Rengo
Having one of the largest stands at this year's G2E in Las Vegas sent out a clear message in the industry for Merkur Gaming’s long-term intent and focus on international gaming. As a member of the Gauselmann Group, Merkur Gaming places the right emphasis on its international strategy by creating local solutions to reflect local needs and standards. Recent examples at exhibitions in Latin America underline this with the much-loved Cantinflas figure featuring in games from Merkur Gaming. Even in smaller countries such as the Czech Republic, Merkur Gaming demonstrates its local focus. For example, Merkur Gaming presented three distinct games selections at the recent gaming exhibition there for three separate target markets. Here Merkur Gaming is bringing fresh input by also serving the North American market with a large variety of games.
Merkur Gaming has extensive experience in the server-based and video lottery technologies. Thus, the VLT and SBG solutions had a dedicated, designated part of the Merkur stand for themselves. These VLT and SBG have been in operation already for several years in a multitude of markets. Naturally they are all approved according GLI-11 standards and so available for operators around the globe.
The ‘made in Germany’ philosophy continues to win over operators throughout the world. The complete range of gaming cabinets, including the Highflyer, Privilege and Evolution, were on proud display at the G2E. Furthermore, the highly successful bill recycler – the Merkur Dispenser 100 – generated great interest as it can recycle and thus pay back three separate bill denominations with a capacity of 34 for each type, thus 102 in total.
Two further sister-companies of Merkur Gaming within the Gauselmann Group partook on the stand: GeWeTe – the most successful manufacturer of change-giving solutions in Germany – and edict egaming – the provider of the revolutionary Online Casino System as a global innovation for the B2B market. Therefore, a whole world of gaming solutions was on display.
Mr. Thomas Niehenke, COO of the Gauselmann Group, was very pleased with the feedback from the G2E, stating, “Our dedication to international gaming once again resulted in an excellent exhibition result. The fine combination of providing local solutions with ‘made in Germany’ technology makes us stand out more and more as the preferred gaming partner. Today we have over 8,000 employees within the Gauselmann Group, underlining that we are excellently positioned for further international growth”.